Lovable launched a formal Partner Program on 9 September 2026, converting a community of more than 800,000 people who already use the platform for client work into a structured, two-track system. The Expert track certifies individuals and small agencies on work they’ve actually shipped, lists them in a public partner directory, and pays 10% commission on Business-subscription clients they bring in, for the first 12 months. The Solution Partner track is aimed at larger engagements — service businesses delivering production software on Lovable for enterprise clients, with tiered support from Lovable itself. In the two months before launch, more than 500 Solution Partners signed agreements and began certification, including KPMG and Deutsche Telekom.
The interesting part isn’t the commission structure
It’s what this says about where vibe coding platforms think their growth actually comes from next. A tool aimed at solo founders prototyping an MVP doesn’t need a certification programme, a partner directory, or enterprise-tier support agreements — those are the trust mechanisms a buyer looks for when commissioning software from a company, not when picking a tool off the shelf. Lovable building this now suggests the platform is positioning itself less as “AI app builder for individuals” and more as infrastructure that agencies and consultancies build client work on top of, with KPMG and Deutsche Telekom’s early involvement suggesting real enterprise appetite for that model.
What it means for buyers commissioning software
If you’re evaluating a “vibe-coded” build against a traditionally engineered one, a certified partner badge answers a narrower question than it looks like it does: it says a builder has shipped something on the platform, not that a given build meets your reliability, security or maintainability bar. That distinction matters more, not less, as certification programmes make AI-built software look more professionally packaged. A properly scoped bespoke build still means real requirements-gathering, testing, and a team accountable for what happens after launch — certification from the platform vendor isn’t a substitute for due diligence on the team actually doing your work.
So what
Expect “Lovable-certified” or equivalent badges to show up in more pitches over the next year. Ask what’s actually behind the badge — a shipped MVP or a maintained, tested production system — before it factors into a build decision. See our custom software development approach for how we scope and validate a build regardless of what tooling sits underneath it.